The luxury automaker announced it would enter the EV market with its new car based on the RapidE AMR concept
Aston Martin has recently revised its technology game. The DB11, for example, was a big step forward, especially with its innovative electrical architecture AeroBlade and Mercedes. But now the company based in Gaydon announced that it enters the automobile club, confirming the production of RapidE.
This will be the first all-electric model of the brand and will be built with Williams Advanced Engineering as Aston’s main partner on the project.
Based on the RapidE AMR concept, the RapidE will have a limited edition of only 155 cars with production set for 2019.
Aston revealed the conceptual version of the RapidE in October 2015. The production version of the Rapide will be a four-door sports car with the appearance and dynamics of the Rapide S, but powered by an all-electric powertrain replacing the V12 six Liters engine.
Aston Martin CEO Andy Palmer said: “We are now introducing the very first all-electric Aston Martin.” RapidE represents a sustainable future in which Aston Martin’s supreme style and performance values do not coexist with New zero – the transmission powertrain, but it is upgraded by it.
Reassuring Aston’s faithful that the company would continue to develop traditional combustion-powered vehicles, Palmer added, “The internal combustion engine has been at the heart of Aston Martin for over a century and will continue to be. RapidE highlights the desire for Aston And the ability to adopt a radical change, delivery of a new breed of car “.
Paul McNamara, technical director of Williams Advanced Engineering, said: “This project with Aston Martin will build on accumulated battery and accumulated EV experience.”
The EV market is booming in Britain and the United States. The number of new cars registered in the UK reached a peak of 12 in January, with electric vehicles taking a record share of this market, according to the Society of Motor Manufacturers and Traders. And following a 5 percent decline in sales from 2014 to 2015, US EV sales rose 37% in health in 2016.
Elon Musk has just announced that the first production Tesla model 3 is expected this Friday.
Aston is also not the first luxury car brand to enter the all-electric market. Bentley has shown its all-electric EXP 12 Speed 6e convertible in Geneva 2017 and Jaguar is expected to release its i-PACE SUV in 2018, which is fully electric and intended to take the Tesla X model.
There has been no word on whether Jaguar will include a driverless car technology that has been developed on the I-Pace, but WIRED certainly hopes.